Frayser rapper signed to Three 6 Mafia's Hypnotize Minds label who became one of the very few white artists to record within the Memphis rap ecosystem. His 2003 debut "Doubt Me Now" was released through the Hypnotize Minds infrastructure and found a regional audience. His presence in the scene was notable as an exception to the overwhelmingly Black social geography of Memphis underground rap, and his success on the label demonstrated Hypnotize Minds' commercial reach in the mid-2000s.